WE HELP YOU ANSWER THE FOLOWING QUESTIONS
WHAT ARE OUR GOALS?
This includes not just your vision, mission and values, but also how big you'd like your enterprise to be and how much money you intend to make. Non-financial goals – things like corporate social responsibility, brand and market position – are part of the equation as well.
We temper all of these objectives and goals with consideration of the resources available to you and your appetite for risk.
WHERE DO WE GO TO OPERATE?
Besides the goods and services you have to offer, there’s also the matter of what industries or sectors you’d like to appeal to and the geographical regions where you plan to operate.
You’ll also need clarity about customer segments, sales channels and your own role in the value chain.
HOW ARE WE GOING TO BEAT THE COMPETITION?
You may have chosen what to sell and where, but you will need a compelling value proposition, potentially tailored to different customer segments, at the right price, sold the right way within the channels you’ve selected to use.
HOW SHOULD WE CONFIGURATE?
Resources you have at your disposal need to be coordinated correctly to support the choices you’ve made around what, where and how.
This includes ensuring you have the right mix of capabilities, a clear and effective operating model and the right level of resourcing.
HOW DO WE MAKE ALL OF THIS HAPPEN?
As a final step, you need to make sure you have a robust plan, with clear accountability, meaningful targets and practical work packages or initiatives. This will need to be supported by realistic budgets and investments, particularly of employees’ time, and a disciplined change process that upholds accountability and ensures transparency.
Successful strategy requires an integrated set of choices and strong commitment to change across all levels of the organization.
We help our clients make these strategic choices. We are the perfect consultant.
